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Chalking up with Dana Tanamachi

Dana Tanamachi is an amazing creative talent... She has produced some of the most distinctive and attractive lettering I've seen for sometime - especially when you consider it's created using chalk - not a medium you readily associate with precision and delicacy.

Somehow this doesn't seem to be a problem for Dana who has recently crafted some stunning lettering commissions for the likes of West Elm, Rugby Ralph Lauren, Google, and Adidas amongst a growing list of household client names.

Before going full time as a custom chalk letterer, Dana mixed this up with her work at the highly successful New York design agency, Louise Fili Ltd. You can read more about her views on life, imagination, creativity and chalk lettering on Design*Sponge.

Dana's website is definitely well worth a visit - but here's a taste of what you can see there...

All images © Dana Tanamachi


The Joy of Books

Having reorganised a small bookshelf at home (and captured every minute detail in a charming stop motion film) Sean Ohlenkamp aka 'crazedadman' has taken the idea to a whole new level by creating an epic animated production for the Type bookstore in Toronto.



IPA on a mission to promote UK creative excellence in Silicon Valley and Hollywood

Last month, 14 UK advertising and marketing agencies took part in an inspirational tour aka 'Interactive Mission' to West Coast USA led by the President of the IPA, Nicola Mendelsohn.

The invited agencies were: 23red, Addiction Worldwide, Albion, BBH, BJL Group, Euro RSCG, Initiative, Karmarama, Kitcatt Nohr Digitas, Leo Burnett, M&C Saatchi, MBA, MyAgency and Sapient Nitro.

The purpose of this interactive mission was to promote the UK as a creative and innovation partner for West Coast tech and entertainment companies as well as a marketing hub for international expansion.

Nicola Mendelsohn recently commented on her role and responsibility as IPA President and Executive Chairman: “My Presidential agenda focuses on us being creative pioneers for our digital future. Our position in the world market relies upon us continuing to innovate in creativity. We must reach out to other creative clusters - to the film industry in LA and the tech companies in Silicon Valley - to create new collaborations, and exchange ideas. With the Government’s help in developing this mission for us we can make this a reality. And we hope that Tech City can become a second home and strategic hub for West Coast tech companies looking to go global."

This interactive mission is part of a larger, ongoing strategic initiative by UK Trade and Investment in California, first launched in 2009, to showcase UK excellence and innovation in interactive content and technology.

You can find out more about the initiative and delegate agencies via the IPA website.


Google maps goes inside

Now Google Maps works as well indoors as well as outside providing floor layouts and accurate location readings for airports, malls, and retail stores - all from the palm of your hand... Just where will it end?


1300 symbols in one brilliant book

If you're stuck for the perfect present this Christmas then this book is definitely a serious contender for every designer-Christmas list.

Symbol, edited by Angus Hyland with Steven Bateman, features more than 1300 symbols, each organised into groups and sub-groups according to their visual characteristics.

Each category includes a short introduction, followed by detailed information on who each of the symbols were designed for, who designed it, and where appropriate, what the symbol stands for.

Each of the sections are interspersed with short case studies on both classic examples of symbols still in use, and exceptional examples of recently designed logos and icons.

All in all, it's a great reference book packed with inspiring graphic design work - if you haven't got your copy yet, you can pick one up direct from Laurence King or Amazon.

If you're interested to read more about the book, there's an excellent interview with Angus Hyland on The Atlantic.

Angus Hyland will be speaking at the next TypoCircle event at JWT on 19 January 2012 - you can book your place from the TypoCircle website.

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